I know, if you are a marketer then you may follow some outstanding pages that share awesome content and the content literally attract your eyes and stick you there to see the content, read the whole description or sometimes influence you to buy.
So this is actually called content marketing.
Content Marketing is the marketing trick that grabs the attention of your audience and influences them to act on an action. If you’re not using content marketing for your business, you’re definitely sleepwalking into a competitive disadvantage.
If you are planning to grow your Instagram business account you must publish unique content. I know human brains don’t work like robots. You can’t create unique content for Instagram on a regular basis. But you can definitely do it, in a more smart way!
You can research your competitors. Who are your competitors? Find a list first. And then follow up with them regularly. Try to have their artistic skills in your mind. Try to create unique content like them. But Don’t copy!!!!
Someone says, “ bad artists copy good artists steal ”. Here, you are on the right blog.
In this blog post, I have introduced you to the concept of content marketing, given a basic idea of When to use other people’s content, outlined 10 tips on how to create unique content by using other people’s content, and I also provide some useful resources so you can get started right away.
When to use other people’s content
Content is king on social media, and nothing says “I’m a professional” like using other people’s content without permission. That being said, there are many different ways to use other people’s content and get started right away.
For example, you can quote them or include their images in your posts without asking first. You can also use their ideas and concepts as the inspiration for your own writing–this will be more original and interesting than simply copying and pasting. Make sure you give credit where credit is due, and don’t plagiarize.
With these 10 tips in mind, you’ll be on your way to creating unique and engaging content that will boost your social media presence!
10 tips on how to create unique content using others’ content
If you steal something! Steal like a pro!!
Creating unique content can be a daunting task, but with a little effort and some help from others, it’s definitely not impossible. Don’t steal or copy from others. Try to take ideas and modify the content by adding some new ideas to it.
Before you jump, check out 26 Types Of post / content ideas for effective marketing on any platform specially for Instagram.
This blog will help you to learn about 26 types of different content for Instagram. You actually need to know this. Because it will give a sense of variation of content and how you can balance your audience’s mind to share different types of content.
Well! Well! well!
Now it’s the time to know the 10 tips on how to create unique content using others’ content.
1. Seek out others who are uploading content about the same niche
When you are a blogger this is your responsibility to boost traffic and engagement on your site.
You can do so by searching for relevant content that’s been written about recently. This way, you can build upon the ideas of others and create something new while keeping a high-quality level.
Another way to get Ahead of Your Competition is by spotting current topics that are being talked about frequently. Once you have identified these, research which keywords are most important to the target market and make sure they’re used prominently in your writing.
At the same time, When you are creating image content for marketing, you can search what your competitors are uploading daily to grab the attention of their audience. You can collect pictures from them and reuse those contents in your way. You can stalk your competitor’s social channels regularly to get image content ideas.
2. Let other’s content inspire you
It is always inspiring to read other people’s content and learn from their experiences. However, it can be challenging to come up with new ideas that are both interesting and useful for your target audience. There is a saying that bad artists copy good artists steal.
That’s where taking the time to analyze what has been written comes in handy. By understanding the purpose of content- which is not just for the reader but also for you as the writer- you will be better equipped to create something meaningful and insightful that will reach out to your readers on a personal level.
After all, isn’t this why we write? To connect with others on an emotional level? Putting yourself in someone else’s shoes can help unlock new perspectives that you can use when crafting unique content specifically suited for them.
Same for the image content You can take inspiration from your competitor’s content strategies, For example, if You are doing print-on-demand business and working with a specific niche. One of your competitors from your niche made catchy image content for marketing. You may like graphics or copywriting of their advertisement. You can collect that kind of content and store them in your excel file. It will help you to make your own strategy.
3. Take advantage of synonyms and antonyms
By using synonyms and antonyms, you can create more content that is not only unique but also keyword-rich. This will help your site rank better in search engine results as keywords will be prominently featured inside the content. Though you are taking ideas from others the keywords and title should be modified in your own way.
You can also create infographics, videos, and blogs to keep your audience hooked. Make sure these posts are well-written and easy on the eyes so readers don’t lose interest easily.
Finally, make sure each post is properly keyword-tagged for easier indexing by search engines
Then again when you are collecting images from others, after downloading the images find out how the picture was optimized and check the title, tags, comments, and alt tag as well.
You can change those keywords and alt tags according to your own keyword research.
4. Steal good ideas and images and improve on them
There is no way to be an original content creator and still succeed. You need to be aware of current trends, research your topic thoroughly, and borrow heavily from others – improving on the best ideas while still making them relevant to your brand or niche.
To make sure that you hit the right target with search engine optimization (SEO), use keywords throughout your content so it can rank higher in results pages.
You can modify your image content with the help of Canva.
Canva is a free tool that is very user-friendly.
5. Take advantage of social media platforms
There’s no doubt about it, social media is one of the most powerful marketing tools out there. Used correctly, it can help your business connect with new customers and increase brand awareness.
Social media can be your weapon for searching image content, sometimes you may not find image content relevant to your niche on google or other search engines.
In social media, the public shares and discussed many topics.
Search content in social media using your keywords.
You will find a good amount of relevant content from the people of your niche. Modify those contents with the help of Canva and share as yours.
If you don’t even know the basic usage of Canva. Don’t worry!
I have designed a course on Udemy.com for beginners. You can find it here –
It will level Up Your Content Creation Skill and a beginner can easily make thousands of designs after doing few classes.
6. Check for copyright laws and use properly credited materials
When it comes to content marketing, always be sure to check for copyright laws before using any copyrighted material. This is important not only because you may face legal consequences if you do so, but also because it helps build trust and credibility with your audience.
Suppose you are using some image or video content from others, You can ask for permission from the owner or you can give credit to the owner in your description box.
For example, if You have collected a picture from a random profile and when you are uploading the content on Instagram or other social media channels, what should be your caption? Let me give you some examples –
Number 1 Method –
Credit To @ ___ ( The owner’s user name)
Then you can write “Dm me in regards to any Question/credit/removal”
And then you can add a Note writing “ All rights are reserved to their owners. If their any objections from the owner to posting this on my account, Please let me know by sending DM”
Write credit @__ (the owner’s user name)
And then write “Please direct message me for removal request “
Then you can write using some star marks
***** No copyright intended*****
And then write “all right reserves belong to their respective Owners”
It is very essential to give credit when your content is collected from others, especially in the case of music. People often face copyright problems when they pick random music from anywhere without being conscious. To avoid copyright claim issues.
Try to find out music that is royalty-free. Or if it is necessary to use others’ music try to give credit to the owner in your description box. It may save you from the risks of getting reports or disabled.
7. Make sure your content is keyword rich
Keyword research is the process of finding relevant keywords to include in your content. By doing so, you can guarantee high rankings for your website and increase traffic volume. In order to make sure your content is keyword rich, follow these simple steps:
- Research what keywords are competitors using.
- Research which keywords are most relevant to your industry and target audience.
- Incorporate these keywords into the title, subheading, and throughout the body of the text of each article or blog post.
- Use images, videos, and other multimedia elements.
making sure you’re using keyword-rich posts there as well will help boost search engine rankings even further!
8. Use a research tool
Before you start writing your content, it is important to research the topic first. You can do this by reading relevant articles and sources, as well as searching for keywords that are relevant to your topic.
I can suggest you two of the best tools for content research such as –
Buzzsumo: Bazzsumo is a cloud-based platform that helps its users to discover the Best engagement, content, and outreach opportunities, keywords, and trending topics.
It helps users to know what’s most important for their brands to get monetization.
UberSuggest: Ubersuggst is a tool special for keyword research. But it also helps you to find content ideas according to your niche.
UberSuggest provides tools for – SEO analyzers, A/B testing, AI writing tools, AI Sentence rewriters, Back Link checkers, and many more.
Once you’ve gathered a good amount of information, make sure to format and keyword your content correctly so that it ranks higher on search engines.
Finally, take advantage of social media platforms like Facebook and Twitter to share your content with a wider audience.
9. Use their ideas but twist them to fit your brand
When it comes to content marketing, the key is to keep your readers engaged. One way to do this is by using their ideas but twisting them to fit your brand and tone of voice.
For example, if you’re a startup looking for ways to market yourself, don’t hesitate to borrow popular blog posts on content marketing or search engine optimization (SEO).
However, make sure that the content still feels relevant and fresh for your audience – by tweaking some of the details. For example, you might choose different images or videos that are specific and relevant to your niche. Or perhaps you want something a little more light-hearted – in which case humor can be an excellent tool.
Same for the social media channel Image – Suppose you are doing print-on-demand business and you do Instagram marketing for your niche.
If you want page engagement you will have to post regularly to engage your audience. But this is not always possible to make your own content and post them. In this situation, you will have to collect pictures from others. But that doesn’t mean, you will choose anything that is not relevant to your niche. The memes, infographics, funny pictures, tips anything you pick up from others can not be irrelevant to your niche.
Without content social media is just nothing. Especially, Instagram. Instagramers mainly follow those accounts who share unique and varieties of content, whose profile is smart, organized and well-balanced! If you want to reach thousands of followers on Instagram, do focus on content marketing. Content marketing is enough to make your Instagram account popular overnight.
Try to avoid copying content. Copying or stealing someone’s idea will not give you a good impression and long-term success. Try to follow how artistic and informative your competitors are! Steal their artistic mind, not their art.
Following up on the above 10 tricks will help you to create unique content. I hope it will work best for your Instagram business account.
I have more blogs on Instagram marketing and content marketing. If you have a business on Instagram, check out my blogs to level up your business.
Bookmark my website www.smbelal.com and so that you can come back to it often!